Last night, I was scrolling through Behance and I came across this fabulous branding for Provisions, a “mom & pop deli/grocery/sundries store,” designed by Singapore-based Foreign Policy. I was instantly drawn to the clean look of the logo, and the way they were able to recreate the mom & pop feeling through simple packaging, handwritten labels, and sweet 1950’s-inspired styling. From there, it wasn’t hard to imagine a kitchen or breakfast nook inspired by their branding…
1. SMEG Refrigerator, West Elm
2. Red Gingham Lunchbox Napkins, Etsy
3. TV Dinner Plate, CB2
4. Berry Basket, Fishs Eddy
5. Gatsby Bar Tools & Ice Bucket, Crate and Barrel
6. Canon 3 Piece Canister Set, Apt2B